Sunday, November 1, 2009

Phew York State of mind!!! Rocks out...

Many folks ask where the influence comes from for the cool things we do and the mentality we have regarding regarding Phew!!! and speed. Many say our athletes carry themselves with the swagger of rockstars. Many say that's the kinda stuff rockstars would wear! Many have said that logo is crazy! Kinda like the rolling stone logo...BAM!!! in your face. Well..we being the speed engineers that we are we always like to inform our particpants and and epiPhewrians of just how we derived our phewsportstar way of being. Fact is, we do it all kid! Day and Night!
Rule #1 of course move with the source. A super brand builder/ manager that I know..Lyor Cohen, (we know him cause Supa Dupe was an intern at the world reknowned Def Jam and GoGo would "roll" with Supe in the days of videos..Ratt production, shout outs brett Rattner..and long gone million dollar video production budgets) once said "nothing is new something just takes the place of what was." Prolific! So, GoGo felt the need to go to the source..where ALL the world's best rockstars hung out and traded the essence of "Rockin OUT" with the folks who are known for ROLLIN' OUT! PHEWSIONEERS at The 25th anniversary of the Rock & Roll Hall of Fame.

As we entered the spot GoGo rode the elevator with Lyor Cohen and Bumped into the "G" of "SKG" Mr. Music himself David Geffen...


GoGo and David spoke and David asked GoGo "do you have any relation to Linda!!??" GoGo's reply was "if I had a dime for everytime I was asked it would be called "GSKG"

(Chillin' w/The G man himself...)

GoGo,Spielberg,Katzenberg, and Geffen! With a cool laugh David Geffen himself said "I love that logo on your hat, it's cool!!! Reminds me of the Rolling Stones logo, BAM! in your face!! GoGo told him it was Phew!! GoGo Gave him a pound and pushed on to the mainstage..backstage!

Upon arrival, we hollered at the Piano man man Billy Joel and while he was in the city, GoGo aggressively pursued him with the thought of cutting ...
"A Phew York State of Mind". As you see, he enjoyed the idea and said he would consider it!!! Stand by readers........

So as the night rocked on...we saw Stevie Wonder sing Michael Jackson records...we saw Simon and Garfunkle do the Phewsioneering anthem, "Me and Julio...who were kings from Carona"....
We saw Aretha, we saw Smokey..we saw John Legend duo with Stevie..

We saw Billy Joel rock out with Bruce Springsteen...Lenny Kravitz did his THING but of course...We saw the illest...the blackeye peas with Mick Jagger and BONO with U2 on stage.... pure fooley!!! (Shout out Jimmy Luv!!)





(The Piano Man himself & GoGo droppin' Science.)









Then...Boom!!!Right after the Roxanne- Sting and Stevie set, Sting hopped off stage and we were chillin' in the MSG cross roads of the rock star thoroughfare. (In English..backstage)GoGo thanked him for his always electrifying performance of ROXANNE which was even more amazing as it was done with our all-time favorite Motown music enigma "Stevie Wonder"

GoGo said to him "I'd be honored to take a flick while you still have the beard!! He laughed and said "let's go, take the shot!!"Chillin with Sting...talkin' to Mick Jagger about goin "to the party" We Gotta tell you... alll that Rock & Rollin' with us Phewin' like we doin' proves....that.....The Phew!!! IS RELEVANT & Rocks!!!
This is the after party....cant take pictures up in the spot!! RULE #2 NO FOTOS IN THE SPOT!


In the end "a whole lotta-lotta" goes down in the diaspora of Rock & Roll and Sports. This is just to letcha' know we in there kid!!

Shout outs to...Kendu...MSG...Nicoletta Gacos...Sasha O. Gomez..Phil Pabone (My man!!)
Thomas Roulston III, Chris Roulston and all the elements of flavor that makes night life
SO..SO GOOD!




*this is considered an official punch in the lip "why GoGo be runnin around like "GoGo" entry! Not to be confused with a literal punch in the mouth but, in fact, a metaphorical punch in the mouth that shows YOU...the reader ....just how a brand is built...then pimped! Stay Fly!! Eat Phew!!!